Gentex to Sponsor the 2019 Michigan International Auto Show
ZEELAND, Mich.,
This year’s event will showcase hundreds of vehicles from more than two dozen global manufacturers, including sedans, vans, SUVs, trucks, hybrids, sports cars, and more. 2019 will also see the return of the “Million Dollar Motorway,” a room filled with numerous high-end luxury cars, and the
Gentex will have its own booth at the show, where it plans to feature its highly modified, Michigan-themed 2018 Chevy Colorado. This one-of-a-kind truck is designed to highlight our state’s natural beauty yet is outfitted to tackle any outdoor adventure.
It features a custom-designed vehicle wrap that depicts various aspects of the Michigan landscape, including the
For camping, the vehicle has everything, including the kitchen sink. It also has a fully integrated refrigerator/freezer, pull-out stove, and remote-controlled roof-mounted tent. Because Michigan is known for its profusion of craft breweries, the truck also features a built-in YETI jockey box that cools and dispenses your favorite microbrew from a keg mounted discretely under the vehicle.
The truck is also equipped with a variety of Gentex’s digital vision, connected car, and dimmable glass technologies.
Gentex also plans to display a unique art installation called Horizon, which debuted at the
Horizon is a floating ring comprised of 200 Gentex display mirrors that act as portals into a highly stylized digital world inspired by the Grand Rapids skyline, filled with buildings, monuments, art and gardens. Viewers can manipulate the mirrors to further explore the digital world, revealing new patterns, detail, colors, forms, and shapes.
“Gentex typically displays its products at technology events around the world, so it’s particularly gratifying for us to be able to showcase our products in our own backyard,” said Steve Downing, Gentex president and CEO. “We love what we do at Gentex, and it’s great to be able to share the things we’re working on with the West Michigan community that supports us.”
If you’d like to discuss employment opportunities, Gentex’s booth will be staffed by recruiting representatives from the Company’s
As an employer, Gentex is known for its world-class facilities, excellent benefits, tremendous work perks, generous bonus structure, and a unique corporate culture that values innovation.
Founded in 1974,
SHOW INFORMATION CONTACTS:
Dianna Stampfler, Show Publicist (269-330-4228 / dianna@promotemichigan.com)
Dawn Baker, Show Manager (616 447-2860 ext 1011 / dawnb@showspan.com)
Henri Boucher, Show Producer (616-447-2860 / henrib@showspan.com)
Terry Burns, Executive Director – GRNCDA (616-956-9300 / tburns@michiganada.org)
GENTEX MEDIA CONTACT:
Craig Piersma, Director of Marketing (616-772-1800 / craig.piersma@gentex.com)
GENTEX INVESTOR RELATIONS CONTACT:
Josh O’Berski, Director of Investor Relations (616-772-1800 / josh.oberski@gentex.com)
Photo accompanying this announcement are available at:
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Source: Gentex Corporation